Media Relations & PR Writing

This section showcases my work in media relations, including press releases, pitch letters, and fact sheets developed through class assignments. While these materials are created for academic purposes, they reflect my ability to craft strategic messaging, tailor content for specific audiences, and capture a cohesive brand voice.

Mock Product Launch Press Release - Cosmetics

For this assignment, I created a mock press release for NYX Cosmetics, outlining a three-stage product launch strategically timed to capitalize on the holiday season.

Mock Product Launch Fact Sheet - Skin Care

I created a fact sheet for a mock company launching new products. This one-page document highlights key product features, launch details, and essential information.

Mock Event Pitch Letter - New Restaurant Location

This is a mock pitch letter for a restaurant’s new location, highlighting an entertainment-focused launch event.

Mock Issue Statement - Publishing Company

This is a mock issue statement in response to a crisis at a publishing company, where a former employee released confidential information about a book series.

Mock Event Promotion Pitch Letter - Tour

This mock pitch letter showcases an email to potential partners for a music tour, inviting brands to participate through pop-up store activations at tour locations.

Screenshot 2026-04-04 at 12.10.30 PM.png

Mock Event Promotion Press Release - Tour

This is a mock press release for a music tour announcing brand partnership opportunities through pop-up store activations at tour stops, meet and greets, etc.